{"id":252,"date":"2025-12-10T13:20:24","date_gmt":"2025-12-10T13:20:24","guid":{"rendered":"http:\/\/www.theredwellgroup.com\/index.php\/2025\/12\/10\/why-win-rates-are-collapsing-and-how-to-fix-yours\/"},"modified":"2025-12-10T13:20:24","modified_gmt":"2025-12-10T13:20:24","slug":"why-win-rates-are-collapsing-and-how-to-fix-yours","status":"publish","type":"post","link":"http:\/\/www.theredwellgroup.com\/index.php\/2025\/12\/10\/why-win-rates-are-collapsing-and-how-to-fix-yours\/","title":{"rendered":"Why Win Rates Are Collapsing And How to Fix Yours"},"content":{"rendered":"<div class=\"hs-featured-image-wrapper\"> <a href=\"https:\/\/www.thesalesblog.com\/blog\/why-win-rates-are-collapsing-and-how-to-fix-yours\" title=\"\" class=\"hs-featured-image-link\"> <img decoding=\"async\" src=\"https:\/\/www.thesalesblog.com\/hubfs\/win-rate-sales-meeting.jpg\" alt=\"Why Win Rates Are Collapsing And How to Fix Yours\" class=\"hs-featured-image\" style=\"width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;\"> <\/a> <\/div>\n<p>Research shows average&nbsp;<strong>sales win rates<\/strong>&nbsp;hover around&nbsp;<strong>21%<\/strong>, meaning nearly&nbsp;<strong>four out of five opportunities are lost<\/strong>. In enterprise sales, win rates can fall to&nbsp;<strong>5\u201310%<\/strong>, leaving&nbsp;<strong>90% of the pipeline dead or dying<\/strong>&nbsp;before it ever produces revenue.<\/p>\n<p> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/track.hubspot.com\/__ptq.gif?a=2922376&amp;k=14&amp;r=https%3A%2F%2Fwww.thesalesblog.com%2Fblog%2Fwhy-win-rates-are-collapsing-and-how-to-fix-yours&amp;bu=https%253A%252F%252Fwww.thesalesblog.com%252Fblog&amp;bvt=rss\" alt=\"\" width=\"1\" height=\"1\" style=\"min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; \"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Research shows average&nbsp;sales win rates&nbsp;hover around&nbsp;21%, meaning nearly&nbsp;four out of five opportunities are lost. In enterprise sales, win ...<\/p>","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-252","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/posts\/252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/comments?post=252"}],"version-history":[{"count":0,"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/posts\/252\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/media?parent=252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/categories?post=252"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.theredwellgroup.com\/index.php\/wp-json\/wp\/v2\/tags?post=252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}